Beyond the Consumption Bubble (Routledge Interpretive Marketing Research)
Book Note : Research on consumption can shed light on many fundamental questions, such as the character of society, including social and cultural dimensions; the relations between the generations; dependency on technology and the risks involved; the rise of Asia and its potential consumption preferences; the question of whether we must continuously increase our consumption to avoid a recession and whether this is ecologically sustainable. In the field of consumption research there is need for analytical rigor based on theory and empirical evidence as well as discussions that will inspire readers to ask important questions regarding future development. The contributors to this innovative volume are scholars and experts in the field of consumption representing a variety of disciplines such as anthropology, economics, history, marketing, political science, and sociology. This book not only provides readers with a nuanced picture of consumption, but intends to enrich and sharpen the general debate about society today.
But even more revealing is a closer evaluation of the identities of the accused and the accusers. Salem Village, like a lot of colonial New England at that time, was undergoing an economic and political transition from a largely agrarian, Puritan-dominated group to a extra industrial, secular society. Lots of the accusers have been representatives of a conventional lifestyle tied to farming and the church, whereas plenty of the accused witches have been members of the rising commercial class of small shopkeepers and tradesmen. Salem’s obscure battle for social and political energy between older conventional teams and a newer commercial class was one repeated in communities all through American history However it took a bizarre and lethal detour when its residents have been swept up by the conviction that the devil was loose of their houses.
Politics, Coverage, Political Information
What occurred next – although an isolated occasion in American historical past – offers a vivid window into the social and psychological world of Puritan New England. Town officers convened a court to listen to the costs of witchcraft, and swiftly convicted and executed a tavernkeeper, Bridget Bishop. Inside a month, five other girls had been convicted and hanged.
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American Historical past
Residing on the sting of the Indian nation, frontier families constructed cabins, cleared tracts within the wilderness and cultivated maize and wheat. The lads wore leather comprised of the pores and skin of deer or sheep, known as buckskin; the women wore clothes of fabric they spun at home. Their food consisted of venison, wild turkey and fish. They had their own amusements – nice barbecues, dances, housewarmings for newly married couples, taking pictures matches and contests for making quilted blankets. Quilts stay an American tradition at present.